Imagine establishing a restaurant. You’re aware that most in your community like hamburgers. But you decide to offer only hot dogs instead. Think they’ll understand? It’s difficult to keep people happy if you don’t provide what they’re looking for. Your congregation and community consumes communication content a certain way (a... read more
People love video. If your church communication does not contain video, you need to start considering how to add it to your mix. But it’s difficult! Writing is simple compared to good photography but video adds even more complexity that’s very difficult to master. In order to shoot and edit... read more
Podcasting is the new radio. I started a Weekly Podcast over 5 years ago. We have released at least one episode every single week. We have also released bonus episodes of our Podcast. We have produced over 300 Episodes of The Making Sunday Happen Podcast. I can tell you first... read more
As you look to record and capture the stories and messages of your church there are some key pieces of gear you need to consider having in your arsenal. Now I am going to assume you have already selected your camera. 1. EXCELLENT 3 POINT LIGHTING Lighting is key to... read more
Your church website is the critical center of your digital communication hub. An app requires downloads (few download and fewer will use more than once). Social media relies on algorithms to deliver to followers (~12%). Emails are only opened by a third (and very few actually read them).Think stage announcements... read more
I bet you have had the same experience I have with goals. Your boss asks you to bring your twelve, six, and 90-day goals to a meeting. She reads the goals and maybe gives you a couple of adjustments, then you go back to work. Eighty-five days later, you get... read more
Church leaders thought long and hard about how church online should change in light of COVID-19. But we haven’t invested as much thought into how church onsite should change. Below are some significant ways in which our large physical gatherings will be forever altered. 1. IT WILL EMPOWER THE MISSION... read more
There are a few ways that you can present your Pre and Post Service Announcements. This is the content on screen as people enter and exit your Auditorium or your Livestream. I covered 5 unique ways you can execute your Pre and Post Service Announcements in this blog post. In... read more
In my 10+ years in church communications, I have done had staff on salary and contractors on projects. Both have worked in different seasons of our church life and growth. My current recommendation would be to hire for the primary role (Communications Pastor/Director) and bring in contractors to work with... read more
Church leaders thought long and hard about how church online should change in light of COVID-19. But we haven’t invested as much thought into how church onsite should change. Below are some significant ways in which our large physical gatherings will be forever altered. 1. IT WILL EMPOWER THE MISSION... read more
Encouraging team members to focus on each other not only bolsters their psychological safety and builds trust, but also boosts their creativity over all. Research suggests that adopting an other-centered perspective can actually spur more creative thought and increase the number and quality of solutions you can generate. Professors Evan... read more
I believe the Pre-Service Countdown can be one of the most underused pieces of real estate in your Worship Experience. Countdowns are a good way to welcome people to your Physical or Online Worship Experience to let them know when the service will begin, but you can also use the... read more