Growing up my family was notorious for setting up our Christmas tree late. I don’t mean after Thanksgiving late, first week of December late, I’m talking the week of Christmas late. I didn’t think much of it until we drove one Christmas Eve to my grandparent’s house across states. The... read more
Is the Church Newsletter Dead? I think the short answer to this no, your Church Newsletter isn’t dead, it may just need a Facelift and New Packaging. If you still have a printed Church Newsletter, here are some questions you might ask: Are people reading it? Is there better use... read more
“You mean our church logo, right?” No. Your brand is more than a logo. It’s the emotional aftertaste of an offered product or service. What you’re known for. Something that’ll bring a particular audience back. Sure, your logo is a visual representation of that promise but it’s not your brand. ... read more
In my 10+ years in church communications, I have done had staff on salary and contractors on projects. Both have worked in different seasons of our church life and growth. My current recommendation would be to hire for the primary role (Communications Pastor/Director) and bring in contractors to work with... read more
As a creative, I’ve always struggled to be organized. Who else has a folder on their desktop labeled “miscellaneous.” ✋ By no stretch of the imagination am I the most knowledgeable church communications director. But I want to share a few tips that have helped me over the years and... read more
The big day is arriving soon. Everyone is in a full court press. Leadership is making last minute adjustments and you’ve not worked so many hours… since last Easter. So, what more needs to be done? You may be asking, “I have more things to do other than my crazy... read more
Recently I was eating dinner with family, including my 7 year old niece. We began a discussion of Easter and what it means. When we got beyond the egg hunts and the Easter bunny, I began teaching her about why we celebrate Easter as the resurrection of Jesus from the... read more
If the church is a gathering, how is a church still a church during a lockdown? The answer: connection. But connection, in our strange season, now actually requires technology. All of a sudden, the church has found itself in a position where it needs tech to be the church. In... read more
More churches than ever are sharing their worship services with live video streaming. Houses of worship have several requirements that make it critical to find the right equipment for the job. Few churches have large budgets set aside for equipment, and even fewer have staff to set up and operate... read more
Today’s Church Online Tip is this: Communicate Ways Ministry is Still Happening When it comes to your Online Giving, donors want to know how their giving is making a difference. People who feel involved or a part of something are more likely to give. Keep the communication about ministries open... read more
Today’s Church Online Tip is this: Follow Up is Key Your probably seeing more people on watching your church online than every before. I’ve talked with several pastors who are amazed at the attendance they are seeing online. Some churches are seeing 3-4x the amount of people watching online as... read more
My guess is you found this post today one of two ways social media or you signed up via email to get updates. Even if it was the latter, you probably initially found this site from social or relationship. To me, the two are the same, social is a relationship.... read more