Growing up my family was notorious for setting up our Christmas tree late. I don’t mean after Thanksgiving late, first week of December late, I’m talking the week of Christmas late. I didn’t think much of it until we drove one Christmas Eve to my grandparent’s house across states. The... read more
Is the Church Newsletter Dead? I think the short answer to this no, your Church Newsletter isn’t dead, it may just need a Facelift and New Packaging. If you still have a printed Church Newsletter, here are some questions you might ask: Are people reading it? Is there better use... read more
This past year churches have become much better at providing live video content. I’ve had the opportunity to coach a number of churches through this journey. We figured out how to set up a ring light, plug in a decent mic and make eye contact with the camera. Well done... read more
To reach and teach the world through a device we hold in our hand, or a small computer that sits on our lap. The world has changed, and there are great opportunities for the church. Throughout history, the method by which the church performed the Great Commission has been propelled... read more
Imagine establishing a restaurant. You’re aware that most in your community like hamburgers. But you decide to offer only hot dogs instead. Think they’ll understand? It’s difficult to keep people happy if you don’t provide what they’re looking for. Your congregation and community consumes communication content a certain way (a... read more
My guess is you found this post today one of two ways social media or you signed up via email to get updates. Even if it was the latter, you probably initially found this site from social or relationship. To me, the two are the same, social is a relationship.... read more
About one year into my current job as a youth pastor, I inherited the role of managing our student ministry’s social media account. I was excited at the prospect of connecting with our students in the digital world and establishing the brand of our student ministry. I’ve always been pretty... read more
Where did the social go in social media? Every church, business, or organization struggle with engagement. We can never get enough, and we always want more. Engagement is a true measurement of how effective the media you’re putting out there really is. If someone feels strongly enough about something... read more
I have a friend who says, “If it’s free, it’s for me.” That’s the feeling around most churches when it comes to doing ministry. “Why pay for something when you can get it for free?” Sometimes, that’s a great way to think. After all, your resources are limited and there... read more
Social media and ministry. It seems to be changing the entire face of how we communicate in the 21st Century. Even our new President Donald Trump uses Twitter on an ongoing basis as you have heard many times in the news I am sure. But news, weather, sports and... read more
Login to your google analytics dashboard, or your twitter insights and your often met with hundreds of different ways of looking at data and traffic. It can be a daunting task to try to determine what you should be looking at and why. Often we find ourselves focusing on... read more
Over the past few years, social media has exploded in its ability to influence, increase sales and expose companies as never before. It has become one of the first sources for information and feedback. We, in the church world, would be blind to ignore the growing presence of social media’s... read more